25 Mar. 2010
Performance Technologies
Driving Rains, Nor’easter Storms No Match for New Category of Underlayment
CHATTANOOGA, Tenn. (March 25, 2010) –When it comes to roofing underlayment, Jim
Bennette, owner and President of J. Bennette Roofing, Inc., thought all synthetic underlayments
were alike. That is, until he and his crew used Opus Roof Blanket, a new category of steep-slope
roofing underlayment. “I was initially skeptical and thought there was not much difference
between many of the underlayment products on the market,” said Bennette. “When I used Opus
and compared it to felt and other synthetics, it’s by far the best product.”
Bennette and his crew have used the new type of underlayment for several different roofing jobs,
including asphalt, cedar shake and metal roofing projects. His company covers the metro
Boston, South Shore and Cape Cod regions.
“Many of our roofing projects are coastal applications and are in demanding environments with
exceedingly high winds and horizontal wind-driven rains that simulate a power washer hitting
your building,” he said. “A shingle roof system, unlike a flat roof membrane, is not an
impermeable water barrier and relies upon shedding water.” Bennette further explained, “A
quality roof underlayment is not only required by building codes, but is a key component as the
roof system’s last layer of defense in severe conditions.” He also observed that Opus stood up to
Nor’easters, very high winds and virtual “monsoons” with weather tight protection and good grip
around the fasteners. “Opus really is in a class by itself,” he said.
Developed by Propex, this new type of underlayment utilizes technology that overcomes
problems with felt paper and slippery plastic sheet, according to Ralph Bruno, the company’s
Executive Vice President. “We feel that customers like Jim Bennette can see that we designed
Opus with roofing contractors in mind.”
Another key to the underlayment’s performance, according to Bennette, is that it lays flat with
little effort and covers larger sections very quickly. “And the great traction is absolutely critical
to our workers’ safety,” he said.
Bennette’s crew was also able to save time and labor with Opus Roof Blanket. His workers use
regular “buttons” or plastic cap nails, but if you run out, he said regular roofing nails are fine.
They often need to snap chalk lines and Opus’ unique surface allows the chalk to stick and it
shows up well against the tan color. “Overall, we’re saving time and labor as well as ensuring
worker safety–and giving our customers a better roof with Opus,” said Bennette. “The skeptic
has been won over!”
For more information about Opus Roof Blanket, visit www.opusroofblanket.com or come feel
the difference in booth #540 at the JLC LIVE Residential Construction Show on March 26- 27,
2010, at the Rhode Island Convention Center, Providence, RI.
About Opus Roof Blanket:
Opus Roof Blanket is a new category of roofing underlayment that can be used in place of felt
paper and plastic sheeting underlayment under all types of steep-slope roofing materials. These
benefits and more make Opus Roof Blanket the ideal solution for builders, roofing contractors
and professional installers.
About Propex Operating Company, LLC:
Propex Operating Company, LLC is a global leader in the development, design, and
manufacturing of brands and products that create advantages for customers. Propex’s footprint
covers three continents, with 11 facilities totaling over five million square feet of manufacturing
and more than 2,000 teammates focused on the markets the company serves. Often the inventor
and always the innovator, Propex has both the heritage and vision which makes it the leader in
the marketplace today that will continue to grow in the future in all facets of the company’s
business. For more information, visit www.propexbrands.com.
About J. Bennette Roofing, Inc.
J. Bennette Roofing, Inc. is a full service roofing contractor, specializing in historical restoration
work, which includes slate and copper work, custom cedar roofing, tile, high-grade asphalt
shingles, commercial and residential flat roofing, ice damn prevention, roof maintenance
programs, gutters, custom sheet metal, and membrane waterproofing systems. They also provide
24-hour emergency roofing and repair service. 100% customer satisfaction has always been their
guarantee. For more information about J. Bennette Roofing, Inc. visit
http://jbennetteroofing.com or call 877-411-ROOF (7663).
Media Contacts:
Maureen Murray
Propex/Opus PR
973-993-1570
precise2@optonline.net
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