6 Feb. 2012
CHATTANOOGA, Tenn., Feb. 6, 2012 — Fibermesh® by Propex was named the #1 brand of reinforcing fiber in both categories of Concrete Construction Magazine’s 2012 Brand Study: Brand Familiarity and Brand Most Used.
In the magazine’s reader survey, Fibermesh was voted the #1 brand based on these questions: Which brands have you heard of? And, which brands has your firm used in the past two years (including brands you subcontracted with others to install)?
“The results of Concrete Construction’s Brand Survey solidly demonstrate that Fibermesh has a strong performance record and bond of trust with concrete contractors,” said John Maynie, Corporate Director of Marketing for Propex. “The fact that it swept both categories affirms that Fibermesh leads the industry in concrete reinforcing fibers.”
The survey sample of 4,250 was selected in systematic fashion by the magazine’s publisher, Hanley Wood and Readex Research from recipients classified as contractors in Concrete Construction’s readership. The data was collected via mail survey from September 20 to November 7, 2011. Readex Research is a nationally recognized independent research company located in Stillwater, Minnesota.< Back To Press
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